2nd Set of Revisions:
This is the design which the design team prepared for the client to view and from here the client will decide if they would like more revisions or if they would like to have the design finalized:
Concept D1A |
Clients Response to 2nd Revisions:
The client responded to these designs with the following comment:
With reference to the latest graphic:
Concept D1A
That is exactly what I was looking for! Please let your design team
know they have done a great job! I am really excited about this logo and your work will mean a great deal to me and my family. Please move forward with the business card & stationary design, you have my "green light".
Also, if you are still able to do the extra version of the logo (stand alone logo with web address), I would like to make one change to the extra version based on the final version of the primary logo you showed me today.
Concept D2
The client’s comments are passed on to the design team and they begin implementing the client’s instructions. They decided to keep Concept D1a as the main logo design but also to continue with the extra logo design Concept D2.
Extra Logo Design Revisions:
This is the design which the design team prepared for the client to view and from here the client will decide if they would like more revisions.
Concept D2A
Clients Comments:
I think my suggestion may not have been interpreted the way I intended.
I actually like the size of the fonts from the first concept relative
to each other, but wanted all the fonts scaled together so that the
width of "LionStar" and line would be about the same width as the
logo. I had copied the logo into word and roughly scaled the fonts together for the visual appearance I was looking for. Please use the design you provided: Concept D2a
but please scale the fonts together as I discussed.
Once again the designs are passed back to our design team who implement the client’s request. The length of the design process depends entirely upon the number of revision rounds requested by the client.
Extra Logo Design 1st Revisions:
These are the designs which the design team prepared for the client to view and from here the client will decide if they would like more revisions.
Concept D2A-1 |
Concept D2A-2 |
The client responded to these designs with the following comment:
This looks great please use Concept D2a-1
Thanks,
Concept D2A-1
After receiving the green light from the client the design team would normally begin to prepare the final pack for the client but as this is a logo and Stationary project, the design team begin preparing the initial stationary concepts
Initial Stationary Concepts
This can take up to 3 business days but the designs are generally sent out much quicker as the style, color scheme and other design elements have already been determined during the logo design process.
If the client requires the logo pack, we can send these out but for the logo ad stationary packages we send all the files out in the final pack so as to provide easy
access for the client when they require them in the future.
Here are the initial stationary concepts:
Initial Stationary Concept A |
Initial Stationary Concept B |
Initial Stationary Concept C |
As with the logo design the client takes as long as they need to review the designs and think of any revisions they feel are necessary. When they are ready to move forward the client will provide us the instructions to carry out.
The client responded with the following instructions:
Lets move forward using the following letterhead/business card design: Initial Stationary Concept C
I have the following requests for the design:
- please remove the blue horizontal bars from letterhead, business
card and envelope
- on letterhead and business card, for email and website please use
case as follows: Email address or www.LionStarEng.com, where it occurs
- Letterhead: centre logo at top of page
- Letterhead: at the bottom of the page, please put the website
address centred over a blue line. The website should be larger and bold, like the boldness of "engineering" in "LionStar Engineering" or larger, as seems appropriate. The blue line should extend from margin
to margin. Under the blue line, put the P.O. Box address on one line with the phone and email. The address, phone and email should be separated by blue diamonds (like from logo) instead of phone and email icons.
- Business Card: please use blue diamonds from logo instead of phone and
email icons
- Business Card: please put logo at top left hand side. You may need
to shift watermark down and slightly to the right, whatever looks best.
- Business Card: align all contact information (except website) to
the right of the card. Leave the website at the left under watermark, with a larger and bold font like my name but in blue. Please remove
the web icon. Contact information at right of card should be as
follows from top down:
Chad W. Harden, P.E.
President
P.O. Box xxxxx
xxxxxx, xx xxxxx-xxxx
phone....
email....
- Business Card: please remove the cell phone number
- Business Card: add title of "President" underneath "Chad W. Harden,
P.E." In your experience, would a title under a name be in smaller
blue font like address or bolder?
- Envelope: Place address at top right-hand corner
- In general, any other modifications to facilitate these changes I
will leave to your discretion
As always, if there are any directions which are unclear or need some
clarification, please feel free to call. This may be the best way to communicate an idea before the design is complete.
Looking good,
**The clients contact details and other sensitive data has been replaced for safety and security reasons**
Once again the designs are passed back to our design team who implement the client’s request. The length of the design process depends entirely upon the number of revision rounds requested by the client. Each revision round can take up to 3 days for the designs to be sent back to the client.
Ist Stationary Design Revisions:
Our design team having implemented the client’s requests provided the following design:
Initial Stationary Concept C1
The client responded with the following information:
This looks like exactly what I wanted, nice job.
For the envelope design, it looks like you are giving me two
alternatives. I like alternative "A" better after all,
You have my "green light".
Final Pack:
We normally get the final pack out to the client in a day or so. The final files are sent to the client as a .zip file.
The final pack sent to the client, includes the following file types and formats;
We can also create specific file types for clients if requested and if possible.
At this stage we introduce our client to the wide variety of services available to our customers. These services include (and are not limited to) stationary design, web design, flyers, brochures, postcards and we can even design data sheets and web banners.
We create our designs using Adobe Illustrator the industry standard. If a client would like to edit the logo themselves they would require this software. We are always on hand though to make changes later if required for a small fee.
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