The Process:

The order form is designed to extract just the right amount of information from you to give our design team the best possible start to creating your perfect logo. At this early stage in the design process you are welcomed to offer as much or little direction that you may have for our designers. Some clients will have strong ideas about there logo for example they may suggest a color scheme, particular fonts or even point us towards an existing logo of a style they like. Whilst other clients may leave an open door for the creativity of our design team.

This client left us a good description of his company which always helps to give the designers a feel for the project. As far as specific design instructions go the client did not have any guidelines for us apart from stating he would like to see his logo contain blues, grays and reds.

Initial Design Concepts:

After you have submitted your order form it will be passed on to our experienced design team. The first stage is the brainstorming session where the designers (minimum 2) assigned to your project will share their initial thoughts on the best way to begin creating your ideal logo.

The designers will each produce several initial concepts based on your order form and there own creative input.

A design supervisor will then review all the concepts the team has produced and make a choice on which will be sent to the client (minimum of three choices).

It is now over to the client for the next step in the process. They now have the initial concepts to review and offer feedback.

We offer unlimited revisions so you have the all the mind for their company opportunity you need to transform an initial concept  into a slick, professional business logo.

At this stage of the order this is what he had to offer “We really like concept 4 but could we see it with color variations maybe exchanging the orange for gray and possibly having Pro all in capitals".

The client said on his order form that he did not have any clear idea about what he wanted his logo to look like. After seeing these designs the client now has some definite ideas as to the look he wants.

This clients experience is quite a common one as quite often customers can really sink their teeth into the project after seeing these initial concepts.

What happens if you don’t like any of the designs?

Due to our tried and tested methods this does not happen often but it does happen. Very occasionally a client will not particularly like any of the initial concepts we come up with. This is certainly not the end of the road. In this circumstance we will ask the client to revert back to our portfolio for inspiration and provide whatever feedback he/she can about the concepts presented. We will add some new designers to this project for some fresh input and its back to the drawing board. Armed with extra designers and new direction from the client we are confident  to hit the mark second time round.

Design Revision:

After submitting your feedback from the initial concepts it is back to the design team. They will review your suggestions and get to work on making the changes you require.

As you can see from this clients feedback he liked initial concept 4 and would like to see some variations of that design. This is what our team came up with.

As stated previously you have unlimited revisions to fine tune your design. At this junction Jon’s project was coming together but he had a few more suggestions to make to really complete his design. “We are really close with revision 4 if you trim off the extensions from the round object and add a small shadow beneath I think we are there".

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Final Selection:

At this point the emphasis is back on the design team to revise the clients logo as per his latest requests. The changes were made and the revised design is sent back to the client . At this point the design could be revised further if necessary.

This client was more than happy with this design and gave us the go ahead to prepare his final logo pack.

Other Information:

Now you have received your new business logo you can take advantage of our other services. To compliment the logo we can design you a new corporate identity package which includes:

Business card design
Letterhead design
Envelope design

We also offer a low cost printing service to provide you with hard copies of your new business stationery.

A common question we are asked is “ how long does it take? “. The answer to this is simple, we provide your initial concepts within three working days and from then on the design process will go at your pace. We pride ourselves on our flexibility by offering clients as long as they need to review designs and unlimited revisions to fine tune these designs. On the other hand we are able to produce designs at a fast pace to meet your deadlines without comprising our high design standards.

I hope this has given you an insight into how we work and the most important thing of all is to remember this is a two way process, we are here to turn your ideas of a business logo into a reality. Combining our design skills with your guidance is our tried and tested recipe for success. And if you like, you can still leave the creativity to us.

To begin the  journey to your new business identity click here: ORDER NOW!