Advice on giving logo design revision
instructions.
Once you have selected the design to go forward with we
need you to either accept it as is or give us instructions
on what you want changed. If you want to make changes to
the design you have selected, please follow the advice below
to make the process as smooth and fast as possible.
a). Put each new instruction on a separate line and number
it i.e.
1. instruction 1
2. instruction 2
b). Be concise. The shorter the instructions, the clearer
it will be to the design team.
c). Show examples of what you mean. Google has a great
image directory here: http://www.google.com/imghp
Don’t be afraid to point to things from here if it helps
to get over your point.
d). Use the portfolio. http://thelogocompany.net/logo-design-example.htm
We have around 100 images in the portfolio of various styles
and layouts. This is what likely attracted you to us in
the first place. Use this. Mention designs that you like,
talk about styles and refer to the images. This gives the
design team a much clearer understanding of your needs.
e). Be patient. You will have this design for the whole
of your business life. To make sure it is absolutely correct
may take several changes. If the designer missed an instruction
from a previous round of changes, point that out the next
time. We try to be as perfect as we can but we are only
human after all.
f). If you feel the design is going in the wrong direction,
then say so early on. It is very frustrating for the design
team and the client to switch track after several revision
rounds. The earlier on you tell us the quicker we can get
the design fixed and back to you.
g). Consider creating a sketch of what you mean in MS paint
or some other drawing program. Or draw something on paper
and scan it. Then email it to us. Or fax us a sketch. Don’t
worry if the drawing is really bad, we can usually interpret
most things. Our fax number is: 208-439-8344
(add 001 to the front if outside the USA).
h). Reply to the email that we sent your design choices
to you in. We use a ticketing system and to keep all your
data and instructions together in one ticket it is important
that you do not send a brand new email every time you respond
to use. All email client software allows you to reply to
an email.
The contact us form on the website is for new enquiries
and not for giving design instructions.
Remember: please REPLY to the email we
sent to you and do not send a brand new one every time.
i. Stationery design or brochure design only: If
you are using Windows XP and you think the image is not
sharp the problem may be that you have a setting “auto resize
to screen”, if you hover your cursor over the image, you
will see an icon appear at the bottom of the screen (I can
only describe it as a hamburger with four arrows – you will
see what I mean). Click on this icon and your image will
enlarge so that you can check the details clearly.
j). There is nothing that can not be fixed. Tell us the
problem and we will fix it.
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