Everybody is talking about brand activation but what is it? Well, in short one can say that it is a...

Are they really important, brand guidelines? What are they? First of all, the answer is yes they are very very...

Average Brand Ambassador Salary Ever wondered how much do brand ambassadors make? So have I. Read on if you are planning...

The big question is if you do need to have a logo with slogan or if a logo is enough...

Defining Brand Personality What is brand personally really? Well, one can say that it refers to the human traits and...

Defining Luxury Brands Well, we all know that a luxury brand is associated with high quality, exclusivity, and premium pricing....