Put Your Brand To The Test
How do you get fresh logo design ideas for your new company ? Well, cast your mind to the world’s biggest brands, and the power of having a unique best logo design becomes instantly apparent.
There’s a simple way to put that to the test. Can your mind’s eye conjure the logos of the following brands?
- Nike
- McDonald’s
- Apple
- Starbucks
The answer is almost certainly yes.
Your logo is much more than just the image you use in your branded materials and is certainly worth much more than a thousand words. It’s your logo that allows your brand to grab attention, make a great first impression, and ultimately set itself apart from your competitors.
Looking for some free logo design ideas? You’re in the right place. In this post, we’ll run through a bunch of company logo design ideas that can pack a powerful punch. And remember — if you need quality, custom logo design, then don’t hesitate to get in touch with us here at The Logo Company.
Unique Logo Design Ideas
Looking to create a memorable brand identity, while also showcasing your authenticity? Then opting for a unique logo design, one that’s unlike anything else out there, is the way to go.
Unique logo design ideas tend to be pretty abstract. After all, they involve imagery you just won’t find elsewhere. Think of hand-drawn figures, custom images, and well, virtually anything — when you’re in the market for unique idea logo design, the sky’s the limit.
Showcase Your Authenticity
If you’re looking for a starting point, then think of the company’s influences. What concepts, places, items, or even people influenced the development of the company? Aside from helping you come up with unique logo imagery, this approach will allow you to effortlessly showcase your authenticity.
Need some help coming up with a one-of-a-kind logo? Get in touch. We’re great at coming up with unique logo design ideas, and we’re confident we can come up with the perfect logo for your needs.
Business Design Logo Ideas
It doesn’t matter what type of business you run: you’re going to have competitors. And in all likelihood, you’ll have a lot of competitors.
Having a great business logo won’t automatically bring success your way, but it’ll certainly make it easier. After all, a good logo will showcase your professionalism and convey reliability and trust, which are the cornerstones of developing a successful brand.
Plus, it just makes achieving brand awareness and consistency much easier.
For your business idea logo design, consider focusing on professional typographies. It’s an easy and effective way to demonstrate your trustworthiness. Incorporating symbols relevant to your industry is also a good strategy, especially if your brand name could result in confusion about the products/services you offer.
Brand Logo Design Ideas
Looking for design ideas logo for your emerging brand? Then focus on your brand name. In some cases, your brand name can function as your logo (for example, think of Coca-Cola).
But most brands will find that it’s better to use a combination of words and images. Having an image icon is more important in today’s world since brands must have a presence in both the online and offline worlds. A good icon can be used everywhere, including on social media and in your email newsletters, helping to create a better look for your brand’s visibility and recall.
A good starting point for coming up with logo ideas design is to look at the logos of the biggest brands in your industry. You might not be able to match them in terms of size, but by incorporating elements of their logo into your own design, you can piggyback on the trust and reliability — just make sure that your idea logo design is unique, and should only be thematically linked to the larger brands.
Website Design Logo Ideas
There are two predominant types of website logo designs. The first is a simple, flat design, which some of the world’s biggest online brands, including Netflix and Spotify, use. These designs are easy to understand and clutter-free, which goes with customers who are tired of a cluttered digital landscape.
But you can also look at logos that have subtle animations. Think of a brand logo that moves ever so slightly — DICE, the live event platform, would be a good example of that.
Whatever you do, make it scalable. That way, you can use it in all of your marketing materials.
Graphic Design Logo Ideas
You have a lot of freedom when it comes to coming up with graphic design ideas logo design. This cutting-edge field of logo design allows for a lot of experimentation and is conducive to playing around with different forms, such as abstract, symmetrical, and asymmetrical shapes.
Incorporating futuristic imagery and layered logos is also a possibility.
Done correctly, graphic design logos will showcase your creativity and attract a modern audience, who will intuitively understand the complex concepts behind the logo.
Fashion Logo Design Ideas
Your fashion logo should match your target audience’s expectations.
If you’re a luxury brand, then an elegant, sophisticated font would be appropriate. If you’re a streetwear company, then a more playful logo would make sense. Remember: your fashion logo won’t just tell consumers what to expect, but it’ll also influence consumer perception. In many ways, the logo is just as important as the quality of clothing itself.
Clothing Logo Design Ideas
Like fashion logo design, clothing logo design should be in line with the style of clothing. Streetwear brands often use bold logos that are impossible to ignore, while more refined clothing brands often look at vintage clothing for logo inspiration.
The right logo can quickly become iconic, helping to take the brand into the stratosphere of success.
Psychology Logo Design Ideas
Looking to invoke a psychological response with your logo? Then focus on colors — by selecting the right colors, you can make your target audience feel calm and assured (neutral colors), energized and motivated (red), or just joyful (yellow and orange).
While all brands can benefit in some way from utilizing the right colors, it’s especially important for well-being brands. For those brands, design is also key, circular designs can represent balance and wellness, while minimalist designs can make customers think of calmness and trust.