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The Challenges of Logo Design in the Digital Era
Logos in the digital era have changed immensely. However, prior to the digital revolution, it wasn’t much of a challenge for...
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Serious Play: Marketing & Branding for Companies That Sell to Kids
Marketing to parents and branding for kids with any product is a challenge, and marketing something that is intended for...
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The Dangers of DIY Logo Design
Thinking of DIY logo design to save a few cents? Well, hiring a designer to create a logo for your...
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Marketing Excellence: Strategies and Branding for Marketing Companies
Marketing firms need marketing strategies Source UnsplashDesign for marketing companies sounds a bit odd does it not? However, in theory,...
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Mind over Matter: Marketing and Branding for the Martial Arts Industry
Marketing in the martial arts industry poses some particular challenges. Unless your studio is located in a small town, the...
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Use Mind Mapping to Figure out What You Want in a Logo
Mind mapping for a logo? Everybody should know by now that logo design plays an important role in marketing for...
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