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Powerful school logos are important to attract students
Please see below are some examples of education logo design we have created from scratch for our clients in the education sector. Most importantly, your education logo design will be completely unique to your business. These real examples are just to give you an idea of the quality you can expect. You can change to view examples from a different industry by using the drop down menu.
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Education Logo Design Explained
Schools, colleges, tutoring services, and other educational providers might be selling something more important than coffee or sneakers, but that does not mean that they don’t need an effective education logo to help them do it. According to The National Center for Education Statistics, there are 98,817 public schools and 7,021 colleges and universities all competing for the opportunity to educate America’s next generation. Really important Branding institutions An effective education logo design can help yours stand out from its competition.
What Should School logos Do?
Most people will encounter your logo before they ever make contact with your board of education or other representatives. Your education logo design will help potential students and their families form their initial impression of your institution. Your logo essentially serves as the face of your institution.
An effective education logo design can communicate your school’s outlook on education and highlight specialty areas to potential new students. School logos featuring the male and female symbols, for example, may express that a school celebrates co-ed education. Your logo, as the public face, should tell the public about your type of teaching and what it stands for.
Your education logo design should also work across a range of applications. A colleges logo may need to be more flexible than one for any other sector because it will be reproduced in so many different places.
Furthermore, tertiary institutions in particular seek to foster school loyalty through branded apparel, stationery, coffee mugs, license plates, and more. A good education logo design must look equally at home on whatever merchandise a school hopes to produce. More importantly, it must also have as much impact when scaled down onto a business card or pencil as it does when blown up on a billboard or football stadium.
More so school logos also helps to foster school spirit. Students become connected to a logo, and often that bond continues long after their graduation. An effective logo unites a school and its community, so it is important that you consider yours carefully. How to attract new students
Images for Education Logo Design
Books, pencils, pens, and mortar boards have long been used in educational logos because they are commonly associated with imparting knowledge and the classroom environment. Owls are also a traditional choice for school logos as the animal is known for symbolizing wisdom.
However, any design element can appear fresh in the right hands. However, these traditional images have been used so often that many educational institutions question whether they can truly set their brand apart. Understandably, this is leading many designers to create more customized school logos which say more about the specific institution. Read more on a case study Marketing your martial art school
A more unique education logo design might feature a school badge, the school’s crest, or an institution’s mascot, for example. More personalized school logos could also reference its local area. The Penn State education logo design, for example, features a mountain lion, an animal that was once common in Pennsylvania.
Colors Reflect Students so choose wisely
Just to make it clear, the right education logo design colors can tell the public a lot about your student population.
Personally, I think bright primary colors are commonly used for early childhood education as these hues represent the energy and optimism of very young children. Also these vibrant colors work particularly well when paired with cartoon-style graphics.
Furthermore, tertiary education institutions often use deeper jewel tones such as burgundy, emerald green, and navy. These colors are more mature than those used in early education, but they are also bold and attention-grabbing. Such hues are typically repeated throughout the school’s branding, such as on the uniforms and merchandise of the school’s sporting teams.
More importantly, colors can be an important way of creating brand identity, but education logo design should still be effective when these hues are stripped away. Official letters and other documents are often printed in black and white, so an effective education logo must be just as recognizable in this form.
Choose Text Carefully
A education logo design is most effective when it incorporates at least a little text. An educational institute or provider should include its name, at a bare minimum, to ensure the public begins to associate this with the logo’s visuals. This process helps create brand awareness.
Long-standing institutions often include their year of inception to promote their history and make themselves appear more trustworthy and credible. A school motto is another common inclusion as it conveys the school or education company’s values in just a few words.
It is important to choose only small amounts of text for your education logo design as the shortest messages make the greatest impact. Small text is still legible when logos are shrunk down in a variety of applications.
The Right Typography is imperative for School Logos
The type of typography you use in your education logo design can say a lot about your institution.
Serif typefaces, such as Times New Roman and Century Schoolbook, are commonly used for educational logos because they are a traditional choice. They are ideal if your school trades on its rich heritage and history, or if it hopes to attract older students or even mature-age learners. The professional image of this typographic family also makes it an appropriate choice for official education bodies, such as a department of education.
Helvetica and Arial are primarily used in American education services and reflect a much more youthful image. Choose the right Typography
Novelty fonts can be modern in school logos
Nurseries and early childhood learning centers can use novelty fonts to convey a playful image. This is a nontraditional approach, but when it’s done well, it can help a logo really stand out. Make sure you give your novelty font plenty of space, and ensure it’s easy to read, no matter what size the school logos reproduced.
An interesting typeface can even become the centerpiece of your logo if it’s used correctly. Consider the education logo design of the Massachusetts Institute of Technology, which features its well-recognized MIT acronym in an unusual font beside the university’s name. It sets itself apart from many educational logos because it contains no visual images at all. This logo trades on the company’s already established brand and succeeds because of it.
In conclusion, competition is fierce amongst America’s many schools and tertiary education institutions, but an effective education logo design designed by us. You will need a website to promote your school so take a look at our services for that as well Order web design for your school
The Logo Company can give your school or college a much needed vital edge so you attract the right kind of students. Check out one of our school logos North Layton JR High